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Brand

Brand Ambassadors: Winning a Better Brand

In Yesterday’s Advisor we heard from Heather Polivka about the best way to get your employees to help you build your brand. Today we’ll hear more tips from her on what kinds of software can help with training your brand ambassadors. Polivka, senior director of Global Employer Branding & Marketing at United Health Group, offered […]

Discrimination Against Cancer Survivors

Yesterday’s Advisor explored a recent survey stating that cancer survivors were more likely to be afraid to disclose their situation and that interviewers were less likely to call them back. Today, the conclusion of that survey. Conclusions on Health Conditions, Diversity, and Discrimination In a new study from Rice University and Penn State, researchers make […]

Behavioral interviewing: a way to get past ‘if only’

Human resources professionals may be excused for uttering the phrase “if only” at every step of the hiring process. If only the candidate pool were more promising. If only hiring managers were clearer about their needs. If only those hiring managers took their role in the interview process more seriously, giving it the time and […]

Why Are Applicants Afraid to Disclose Being Cancer Survivors?

The reasons are twofold. First, they feel less likely to get a callback. And second, according to a recent survey, they are less likely—by 16%—to get a callback. A Harris Poll for Cancer and Careers recently found that 61% of respondents’ fear that disclosing their cancer diagnosis would lessen their chances of getting hired. Also, […]